Essential Legal Framework

IP Development for Creative Professionals

September 17-19, 2026 | Potsdam

Good agreements are essential for the success of any production. This workshop aims at enabling film and TV producers to handle an agreement like a good script: with passion and a deep understanding of its structures and mechanisms.


Participants will dive deep into the psychological dynamics involved in any negotiation and gain knowledge on how to protect their interests in the best way. In interactive and practical exercises during the workshop, they will have the chance to apply and test the newly learned methods and techniques with other professionals directly.


Internationally renowned experts will also shed light on the secrets of the industry by giving exclusive insights into its inner workings. They will provide a comprehensive overview of VOD-platforms and other potential business partners and equip participants with hands-on tips on setting themselves up for success and entering negotiations with confidence and a strong mindset.

FormatInteractive on-site workshop
LocationPotsdam
DateSeptember 17-19, 2026
AccommodationAvailable for booking
LanguageEnglish
Participation Fee590 EUR with Early Bird discount, otherwise 690 EUR (incl. meals, excl. accommodation)
CertificateYes
ScholarshipsWill be available (see below)

Offer Components

IP Development for Creative Professionals

September 17-19, 2026

3 Workshop days

690.00 €
590.00 €
(inkl. 0% MwSt.)
Hotel Accommodation (4 Nights: September 16-20, 2026)

Optional

476.00 €
(inkl. 0% MwSt.)
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IP Development for Creative Professionals
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ONLINE INFO SESSION

Join our online Info-Sessions!

The workshop sounds interesting but you are not sure if it will cover the specific topics you are interested in? You have a creative project you think could be a great IP but you would like to understand how this workshop could help you develop it? Then come to our Info Session!

Our Head of Studies Nuno Bernardo as well as the EPI team will be there to answer your every question.

The session lasts approximately 30 minutes and will be held online via Zoom. Registration is free of charge.

We offer two appointments so you can select the one that best suits you!


First Info-Session: June 11, 2026 at 16:00 CEST

Second Info-Session: August 18, 2026 at 15:00 CEST

Select Your Info-Session here:

What IP Development for Creative Professionals offers

Topics

  • Understanding the foundations and value of intellectual property in the creative industries
  • Developing a Minimum Viable Product (MVP) for an entertainment IP
  • Expanding an IP into TV series, films, animation, and video games
  • Strategies for online engagement, social media, and digital marketing  
  • IP protection, licensing, and maintaining ownership
  • Licensing for merchandising, toys, and consumer products  
  • IPs Case studies from games, podcasts, publishing, and film
  • Networking between film/TV creators and the video game community

Benefits

  • Learn how to develop a strong MVP and build an IP from the ground up
  • Gain practical tools for audience building and fan engagement  
  • Receive expert guidance on legal protection, licensing, and brand control
  • Discover monetization opportunities through merchandising and partnerships
  • Practice applying new knowledge in structured hands-on sessions
  • Build connections with professionals from film, TV, music, gaming, and publishing
  • Strengthen your ability to pitch, scale, and commercialize creative concepts
  • Leave the workshop with a concrete, personalized IP development plan

Head of Studies

Nuno Bernardo
Nuno Bernardo
Producer, Managing Director | beActive Entertainment | Portugal

Accommodation

MAXX Hotel Sanssouci Potsdam

MAXX Hotel Sanssouci Potsdam

The workshop will be held in conference room of the MAXX Hotel. If you book accomodation through us, this is also where you will be staying.

Potsdam, located southwest of Berlin, is a UNESCO World Heritage Site thanks to its diverse cultural landscape. The MAXX Hotel Sanssouci Potsdam is centrally located only a five-minute walk away from the famous Sanssouci Palace. Many other destinations such as the Babelsberg Filmpark or the Friedenskirche are also nearby. 


All rooms and suites of the MAXX Hotel are inspired by German film and cinema history and invite you to feel at home. The interior, decorated in warm, inviting colors, offers you all the comfort you need. The relaxed atmosphere of the Terrasse Kutscherhof invites you to enjoy cool drinks and tasty snacks. End the day comfortably in the Bar & Lounge FRIEDRICHs.


Potsdam's main train station is only 3 km away and the Berlin-Brandenburg airport can be reached in less than an hour.

Visit the Website of the Hotel here.

Additional information

Meals

Lunches and dinners are included in the participation fee. To keep things simple and environmentally friendly, meals will primarily feature vegetarian options.

Accessibility

If your mobility is impaired, please get in touch with the EPI team, so we can find the best solution possible to ensure your full participation.

Scholarships and discounts

Erich Pommer Institut Scholarships

Thanks to Creative Europe - MEDIA funding, a limited number of partial scholarships are available for nationals of the following countries: Albania, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czech Republic, Estonia, Georgia, Greece, Hungary, Iceland, Latvia, Liechtenstein, Lithuania, Luxembourg, Malta, Montenegro, North Macedonia, Poland, Portugal, Republic of Serbia, Romania, Slovakia, Slovenia, Ukraine.


Important: Do not register for the workshop while applying for a scholarship.

For the application use the link below.

Local Scholarship: Berlin-Brandenburg & Mitteldeutschland

Thanks to the support of Medienboard Berlin-Brandenburg, a limited number of local scholarships are available for media professionals based in the regions of Berlin, Brandenburg, Thüringen, Sachsen, and Sachsen-Anhalt. 


These scholarships can cover up to 50% of the workshop fee, excluding accommodation.

Please note that while German citizenship is not required, applicants must be currently registered as residents of one of these regions to be eligible for the scholarship.


Important: Do not register for the workshop while applying for a scholarship.

Please follow the link below to apply.



Other Scholarships and Discounts

Company Discount:

If a second person from the same company books at the same time and at the standard rate, they are eligible for a EUR 200 discount. To claim this, please reach out to us for a discount code.


EAVE Alumni Discount:

Thanks to our partner EAVE, we are offering a EUR 90 discount to alumni of their programme. 


Please note scholarships and discounts are non-combinable.


Funding Opportunities in Your Country:

We encourage all applicants to seek financial support from their national or regional funding bodies, as they may offer bursaries or grants to cover training and professional development.


For information on potential financial support for participating in MEDIA-funded trainings, please contact the MEDIA Desk in your country or region. Please note that participation costs for MEDIA trainings are eligible expenses under MEDIA Development grants.


Here are some opportunities available:

+ show more

Contact

Katarzyna von Matthiessen
Katarzyna von Matthiessen
Project Manager International Training
+49 (0) 331 76 99 15 09 | international@epi.media
Victoria Vosseberg
Victoria Vosseberg
Project Coordinator International Training
+49 (0) 331 76 99 15 02 | international@epi.media
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